For Immediate Release: Louis Casinelli, 313-626-2077, firstname.lastname@example.org
Detroit’s Spirit Is Crafted in the Objects Detroiters Make & Receive
Detroit, MI – Monday, November 9, 2015 – For more than a century, Detroiters have depended on a small ceramic studio to create handcrafted objects for momentous occasions and the holiday season. The giving and receiving of ceramic art from Pewabic is a local tradition that spans more than a century – Vimeo, https://vimeo.com/97444695.
“When it comes to Detroit traditions, there is nothing like receiving a gift from Pewabic,” says Pewabic’s Executive Director Steve McBride. “We believe the ceramic objects made at Pewabic create gifts that delight everyone who cherishes handcrafted art and identifies as a lover of Detroit.”
Detroiters cherish the things that drive the human spirit. They believe in the transformative power of making – constructing and crafting things with their hands. They know the value of handmade objects. Detroiters bring them into their homes and give them as gifts. It’s tradition and a critical part of a Detroiter’s identity.
Dr. Tonya Matthews, President and CEO of the Michigan Science Center located in Midtown Detroit, recalls an interaction that made her transition from Cincinnati to Detroit official, “On my first day on the job in Detroit, one of my staff members walked up to me, handed me a piece of ceramic art from Pewabic saying, “Now that you’re here (in Detroit), you’ve got to have one of these (a handcrafted tile)! It’s one of the things that makes this town special.” Dr. Matthews reflects, “I don’t know if I’m more impressed by the history and craftsmanship of Pewabic or by the ability of a business to inspire the kind of pride and joy I saw in my staff on my first day at the Science Center.”
During the holiday season – functional and decorative ceramic art from Pewabic act as a local symbol. The objects signify a shared appreciation for Detroit and its identity as a city of makers. Pewabic’s ceramic art initiates a remarkable moment between a gift giver and the gift’s recipient because every handmade object simultaneously represents the essence of the craftsperson and Detroit. These attributes make gifts from Pewabic a timeless tradition.
“For over 100 years, Pewabic has been an icon exemplifying the unique cultural heritage of Detroit, says Annie Kleene – long time Pewabic supporter and the Executive Curator and Designer of the Somerset Collection’s Detroit Shoppe. “Five years ago, The Detroit Shoppe opened with a mission, ‘TO SHOWCASE THE PEOPLE, PLACES AND PRODUCTS THAT HAVE SHAPED OUR GREAT CITY.’ We enjoy exposing customers to an iconic collection of handmade ceramic gift items, and broadening awareness of this special Detroit landmark.”
Pewabic’s most exciting handcrafted offerings for the 2015 holiday season are a new trio of collectible snowflake ornaments, vessels and tiles in a seasonal Winterberry glaze and the hand-thrown Pint glass, https://vimeo.com/144685632. Pewabic will feature several pieces of ceramic art inspired by local favorites including Belle Isle Bridge Tile, Detroit Tiger’s Olde English D, the Red Wings Tile and the Detroit Map.
On December 11, PBS’s Craft in America will feature Pewabic as part of an hour-long holiday themed episode titled Celebration, www.craftinamerica.org/places/pewabic. In the nationally televised episode, viewers will receive a behind the scenes look at how Pewabic’s artisans craft ceramic art for the holidays.
“Pewabic is an essential American craft story,” says Craft in America’s Executive Producer Carol Sauvion. “The ornaments made at Pewabic are a holiday heirloom and the work being done at the pottery speaks to the creative spirit and resilience of Detroit. The Celebration episode of Craft in America is the perfect opportunity to share the Pewabic legacy and the tradition of the handmade in Detroit with our national audience.”
Pewabic is housed in a Tudor Revival building designed by notable architect William Buck Stratton and now designated a National Historic Landmark. Ceramic artist Mary Chase Perry Stratton and entrepreneur Horace James Caulkins – innovators of the early 20th century – founded Pewabic in 1903. Stratton is well known for her distinctive iridescent glazes and tile designs installed in buildings around the United States.
Today, Pewabic continues to build on its legacy of innovation as a community of makers and educators focused on progressing the handcrafted process and ceramic education. The business operates as a 501(C)(3) nonprofit.
Contact Louis Casinelli, 313.626.2077 or Lcasinelli@pewabic.org, for a press sample or to schedule an interview.